There is a palpable pressure in society to be “perfect.” We praise people who are efficient. From an early age we learn to do things well. Perfection is a worthy ideal and we should always aim to improve ourselves. Perfection, as such, through extreme efficiency can be a double-edged sword. It’s worthwhile to consider:
Is what I am doing in this instant efficient or effective?
The definitions in the dictionary of efficiency and effectiveness are very similar. Depending on your perspective, there are significant differences. In his essay “Effective versus Efficient Decisions”, Dr. Donald Burton offers this definition:
Efficiency – To do things right
Effectiveness – To do the right things
Let’s take a look at a couple of examples:
First, let’s suppose today is our first day of work for the year. We know our existing clients will play a fundamental role in successfully achieving our business plan. We look at our client files and find they are a mess. We decide to organize and analyze each file by creating an Excel program referencing the following items: who bought our product, why did they buy it and with whose approval, where was each product purchased, and at what time. To efficiently complete the task takes us two weeks working from 7:00 AM to 8:00 PM.
Our boss and our colleagues are impressed by our “efficiency.” The hyperlinks between documents and the color coded graphs with each color representing one of our clients will be very useful. During these same two weeks, while we have been “efficient,” a new competitor has been more “effective” and has set meetings with each of our clients to sell them a new product, which we also will be launching. Being effective and doing the right thing is much more important than being efficient.
Now, imagine taking 10 minutes at the end of each day to make a list of to do’s for the following day. This habit is very “efficient” though not necessarily “effective.” The tasks we normally place on our list are those which have to be done and not necessarily those that should be done.
We obtain immense personal satisfaction, which is reinforced in the work place with congratulatory comments about a job well done. By its very nature, doing what should be done is more difficult because often it implies taking a risk and doing something we have never done before. In addition, it opens the door to possible failure. Our challenge is to be effective and efficient at the same time. We can make a list of to do’s which starts with what should be done and then with what has to be done. Effectiveness and efficiency are not mutually exclusive; they can work well together.
Great accomplishments have been made by paving new paths. The pleasure of being efficient in something we already know how to do is momentary. The delight of doing something we have never done before requires additional effort and can be extraordinary. We can be more effective by doing the right thing and thus determine our direction and our destiny.
It’s the Bounce that Counts!
∞ Rob McBride ∞
LL I 32
The difference between achieving and dreaming is the specific action we take toward our objectives. We can create, imagine, innovate and desire but without taking concrete steps toward our intention, we are left high and dry.
Preparation is also key factor to our achieving success when taking a leap of faith. When we are well prepared, does this still mean we are taking a leap of faith? While some may argue otherwise, making a decision which moves us out of our “comfort zone” always creates significant change. The distance we must leap is a function of our preparation. We can diminish the gap from where we currently stand and where we want to go with comprehensive analysis and preparation.
ACHIEVE: To succeed in the sea of day to day events isn’t easy. Our lives can be likened to a ship on the ocean in the middle of a storm. The swirling winds of destiny and peril test our determination and purpose.
can look them straight in the eye and say:
From the day we enter this wonderful world until they day we depart to a reality yet unknown, we face problems and challenges.
They are in fact one in the same! It’s a question of attitude and vision. What appears to be a problem without resolution today, often results in a challenge fostering growth and creativity.
Sometimes we are up and inspired; at other times we are down and uninspired.
Inspiration and motivation create a flame which gives us warmth and sustenance, as it did for our ancestors thousands of years ago.
Communication is the only tool we have to understand others and to express our ideas. Unfortunately, it tends to be a skill we learn only by trial and error and not through formal schooling. The art of effective communication is seldom part of our educational curriculum.
We each offer a product or a service daily. Often the product we offer is our capacity to be a better spouse, parent, employer or employee. “A Feast Fit for a King” is particularly relevant for people in sales though each of us “sells” constantly in some way, shape or form.
Just as the best time to eat a Feast Fit for a King is in this instant, the best time to highlight the benefits of our offer and to ask someone to make a decision is at the same time we have given them all the information they need.
Our lives are a collection of emotions and events which mold us with power and satisfaction or with weakness and discontent. In his book Thinkertoys, Michael Michalko mentions three elements which kill creative energy and control many of our thoughts and actions.
FUDs are frequently the cause of our most trying times. I suggest we Fire the FUDs! Just get rid of them. When Fear, Uncertainty or Doubts enter our mind, we must have the power to replace them with Conviction, Certainty and Confidence.
Companies, like people, must Bounce back from challenging situations if they want to remain in business. It is imperative to rise and roar after falling or failing in order to soar with the eagles.
Our ability to “Bounce Back” and move forward is an attribute which provides confidence and security to face life’s most challenging situations. The analogy of a bouncing ball rebounding in spite of adversity is a powerful metaphor as is the resiliency of a sponge. While the physical characteristics of a bouncing ball and a sponge are very different, there are noteworthy similarities.
A positive attitude, focus, flexibility, organization and initiative are characteristics which allow us to have the resilience of a sponge to Bounce Back from any situation which arises.
Our habits and routines are part of our being. Despite experience to the contrary, we can be masters of our routines. Implementing a system which highlights the importance of applying positive habits, creates a lifestyle which unlocks a wide range of opportunities. Instead of thinking, “Why can’t we do it?” we can ask, “How can we do it?” Since we have unconsciously established daily routines, our challenge is to implement new ones.
establishes a mechanism to initiate change, reinforce positive behavior and track progress. While the number “8” flows with the ideas and principles set forth, the following are also valid:
chastise ourselves for coming up short, rather to possess a powerful plan which guides us to our objectives.
The most important thing in life is not the daily ups and downs we experience, but rather our reaction to those events. Our capacity to Bounce back from challenging situations determines our direction and destiny.
rejection or failure. At first glance, it appears the meanings of the word Bounce are incongruent. When we take a closer look we actually see they are very much in harmony.
Being congruent and in harmony with our emotions is perhaps one of the most difficult things we can do. We are taught from a very young age that it isn’t always wise or desirable to show what we feel. Instead we often repress feelings which elicit extreme emotions in the positive and the negative.
Energy is life and we communicate with the world according to our level of energy. Internal energy is a direct reflection of our physical and emotional well-being. When we are physically and emotionally energized, we direct our destiny. When we are physically and emotionally weak, we drift aimlessly in an ocean of change.
Physical exercise is initially exhausting and ultimately satisfactory. Laziness is initially satisfactory and ultimately unproductive. While it is imperative to recharge our bodies to create energy, the best way to achieve this goal is by restful sleep and not lethargy. Strenuous physical endeavor activates our body and creates energy. By using every opportunity during the day to exercise our bodies, we generate and store energy for future use.
Change creates a wave of emotions which determines our motivation and desire to make decisions and take action. Our capacity to Ride the Wave of Change and control our “internal dialogue” is a powerful tool which directs our response to life’s circumstances.
There are two words which help to manage and direct our “internal dialogue.” The words are BECAUSE and BUT.
process these changes will determine the attitude we assume with respect to each event. In the first case, the word BECAUSE affirms the importance of the positive reaction and in the second case, the word BUT detracts from the importance of the negative reaction allowing us to find positive elements of the change.
capability while we place more emphasis on our inability to achieve an objective. In order to utilize the word BUT in a positive way, we can “phrase” this “internal dialogue” as follows:
Overcoming the challenge provides us with the exhilaration and pride associated with accomplishing an important task.
This is one of those months that comes around every once in a Blue Moon, literally. A Blue Moon occurs when there are two full moons in the same month. The next time this will occur is in May 2007. I take this special opportunity to explain one of the ideas which inspired our Lunar Letter.
Your Precious Stones can be the precious glass gems in this buy link, marbles, stones or any other small object.
Deep deliberate breathing will provide our body with vigor and vitality. We ignore the power and energy that breathing can generate. Oxygen is essential for every cell and organ in our body. Our respiratory system distributes this vital energy and eliminates toxins from our body.
Many of us are familiar with the words of Matthew 7:7.
At the same time, it is not enough to merely ask, seek or knock. These are the first steps and without them we will certainly go nowhere. More importantly, however, we must ask, seek and knock “effectively” in order to achieve our objectives. A tremendous source of frustration for many of us arises when we take action but fail to attain results.
We have the power to create a Well of Abundance in our lives. Nevertheless, most of us never create abundance that goes beyond solving our immediate necessities. Let’s look at an analogy that can generate this magic element which we all desire.
water but it is not constant or reliable. It is affected by local conditions such as changes in the seasons and climactic conditions. Water which is found at deeper levels is stored in aquifers. The quality and quantity of this water is more constant and reliable because it comes from sources that are not as affected by local conditions.
Life is cyclical in nature and we are on a never ending roller coaster of emotions. As we travel through the roller coaster of life, we experience a wide range of emotions and feelings. Commencing our journey we are filled with excitement and expectation. We learn and grow as we initiate a steep climb that is frequently interrupted by twists and turns. As we move towards our goal, we feel exhilaration and anticipation of what is yet to come.
For many of us the culmination of our studies whether it be high school, college or beyond signifies the attainment of a tremendous goal. To be sure it is a wonderful achievement and is a terrific reward for a job well done. Yet it is only the beginning. As we reach the top of that first climb, we look out over the landscape and see all that is possible. Our imaginations run wild with the possibilities and the options that life offers.
When the cycle of life brings us down, we have a choice to make. Will we stay down for the count or will we bounce back and give life all that we have to give? Each of us has the power to control our thoughts which ultimately control our actions. Our mind can initiate a new climb to magnificent heights or it can wallow in the worries of why.
There is an e mail message written by an anonymous author that I have received several times over the last few years. The message is powerful and surely, many have received it. The title is The Difference. Nevertheless, it leaves unanswered a very important question.
The “hangover” that we wake up to is accompanied by work that has accumulated during time off. We think, “This is crazy! What was I thinking about when I made these new resolutions and goals?” If we don’t accompany our goals and objectives with action, it is likely that the wonderful thoughts we have will become nothing more or less than an unaccomplished dream.
Our ability to be creative can make a tremendous difference in our lives. Many years ago, Earl Nightingale suggested the opposite of courage is not cowardliness but rather conformity. The road taking us away from cowardliness is the road less traveled, the same one where we must be creative because it is usually laden with uncertainty and the unknown. While most of us know that creativity can set us apart from the masses, it can be elusive and difficult to ascertain.
A man’s life is what his thoughts make of it.
Attitude is squared in our formula because it is the most important element. For better and for worse, our attitude is an exponential factor in our confidence. When we have an excellent attitude, we are able to achieve our objectives often times in spite of lacking Experience, Preparation or Perseverance. Numbers greater than one represent positive attitudes (10² is 100). On the other hand, if we have a terrible attitude, it is very difficult to achieve our objectives even if we possess the other three attributes. Numbers less than one represent negative attitudes (0.1² is 0.01). Attitude² works on the upside and the downside!
As human beings we tend to gravitate towards those who make us feel better. People who make us feel better normally have a better attitude towards us and towards life. Sometimes we like to be with those who are negative, particularly if we are also in a negative frame of mind. Misery loves company. Together a lot of negative people can have a wonderful pity party. Normally speaking, however, we prefer to be in the company of those who have good attitudes.
It’s very important to understand that our attitudes come from our thoughts. Over 100 years ago William James said:
Perseverance allows us to achieve our dreams and increases our confidence. In previous editions of the “Lunar Letter” we have talked about and referred to the formula:
Many know the story of the Chinese Bamboo. The bamboo seed is planted, watered and cared for during one year and nothing can be seen. There is no sign of life. The seed is watered and cared for during an additional year and still nothing. The years pass and one wonders what is going on. Somewhere around the fifth year the Chinese Bamboo tree sprouts and then grows 90 feet in 6 weeks.
“Continuous effort – not strength or intelligence – is the key to unlocking our potential.”
I was awaiting a call to set an appointment for an important meeting. The call came through and the person asked if I had time to talk right then. I was anxious to talk to the person, so I said, “Sure!” The truth of the matter was that I was in the middle of another project and getting ready to leave for another appointment.
I said, “Hang on just a minute.” I rushed downstairs, found a pen, paper and some notes I had written. I then ran back upstairs to the phone. When I got back on the line, I was out of breath. Perhaps 38 seconds had passed. Not an incredibly long time on a clock but an eternity when you are waiting for someone on the phone.
One week later on the follow up call, I received a polite e mail saying, “I spoke to our training people in New York. They want to review other programs in addition to yours so let’s put it on hold for a few weeks.” The final blow hit its mark relentlessly.
The amount of experience we have or don’t have isn’t nearly as important as our ability to take action. We will fail from time to time, but the more we try and fail, the more successful we will become. Many of us know the story of Thomas Edison and all of us benefit from his inventions. After more than 2,000 attempts at making a light bulb, he finally succeeded. A reporter asked him, “How does it feel to have failed over 2,000 times?” Edison replied that he had simply learned 2,000 ways how Not to make a light bulb. Experience is important but not nearly as important as what we learn from our mistakes that we often make in gaining experience.
Think for a moment of the first time that we are attracted to someone who rocks our world and makes our knees weak. The question arises, “How can I approach the person to find out if they will go out with me?” We tell our friends of our new found love and they tell us, “Go ahead, what are you waiting for?” In some cases, despite the suggestions and ribbing we get from our friends, we do nothing. We think of the possible rejection and “chicken out.” In other cases we take action and put our best foot forward. Sometimes we are successful and sometimes we crash and burn. Nevertheless, by taking chances and taking action, we gain experience and confidence. The result is of this experience is quite evident. The successes far out weigh the failures and as a result there has been a population explosion on planet earth!
The road to success has been studied for thousands of years.